How do YOU answer "the" question: "What do you do?"
It happens more than I can count, and I understand now more than ever I need a better answer. Not that the one I have now isn't good; I just think it's old, out of date, and descriptive of what I "used" to do.
The answer I'm working with now to "the" question goes something like this:
"I work with people as they identify, build, and sustain positive changes in their life."
The more I refer to this role, especially with people I meet for the first time, the more I notice it does one of two things.
(1) They look away, laugh, and we don't talk much anymore, or (2) they look at me, and say something like, "Really?" (By the way, I'm noticing more people are doing #2 lately.)
If there is such a thing as an energy behind this query [something like, "what makes you think there's a market for that?"], I think it goes something like this.
If people know what they need to do, why don't they do what they know they need?
If anyone can recommend a book, video, or website on identifying, building and sustaining change, I'd love to see it! Please leave a comment below, or e-mail me straight away!
Leading Change, by John Kotter, gives a good framework for building and sustaining change.
Posted by: Tom | October 27, 2006 at 07:40 PM
Tom,
Thanks...I actually just looked, and I have this on my bookshelf! Look for a review soon...
Posted by: Jason Womack | October 28, 2006 at 04:55 PM